Why Bitty Balm is the Makeup Solution You Didn't Know You Needed

Discover the Story Behind Bitty Balm

We have a lot of new customers and fans, and I thought I would take a moment to share my 'Why' and the true value of Bitty Balm.

In November 2023, I took a leap of faith. I ordered some well-known multi-use balms. Like many of you, I was targeted on Instagram for ages. I hesitated for months, leaving my cart full. Finally, I clicked the 'pay now' button.

I often spend $18 on a salad and iced tea for lunch. Starbucks charges $6 for an iced coffee each day. Yet, I hesitated to spend $20 on a new makeup product. The fear of it being 'new' and my inability to try it in-store held me back.

My Transformation Begins

I was YOU!

When my balms arrived, I was OBSESSED. I adored the soft color, shine, and versatility. A little here, a little there, it was perfect...until it wasn't. I craved simplicity—fewer ingredients, less fragrance, no stickiness, and no synthetic dye.

As a mom of budding tween daughters, I wanted to share makeup with them. I wanted products that wouldn't harm their delicate skin. Makeup should be safe for both them and me. I sought easy-to-use products, avoiding the risk of powdery blue eyelids and chemically stained pink lips emerging from their bedrooms.

Makeup absorbs into our largest organ, our skin. You don’t need your cosmetics filled with a long list of unrecognizable ingredients often found in conventional products.

Creating Bitty Balm

With zero knowledge of cosmetic chemistry, I launched a business. I ordered ingredients and started experimenting. As a special education teacher, I've always been a creator and solution finder. Those classroom skills helped turn my idea into reality.

After thousands of recipes and choosing dozens of branded ingredients, Bitty Balm was born. I ensured the mica was free of dyes, oils were pure, and waxes glided smoothly on the skin. But this was just the beginning.

I made countless adjustments to the formula, packaging, logo, and website. I likely launched Bitty Balm sooner than I should have, but my excitement and passion drove me to share it with others.

Me with my daughters, Ebby and Wynnie

Why I Believe in Bitty and You Should Too

I don't love Bitty Balm only because it is my brand and idea.

• I love Bitty Balm because I handmake every single balm. I stir the mixture to the exact temperature so it blends properly. Cooling it down allows for a perfect pour into its tubes.

• I love Bitty Balm because it is smooth. I don’t want a tacky, sticky finish on my cheeks after applying makeup.

• I love Bitty Balm because it is completely fragrance-free. My entire family, including my mom, sister, and daughters, have sensitivities to scents. Our blush, shadow, and lip color do not need fragrances.

• I love Bitty Balm because it is free of lake and synthetic dyes. These colorants can be irritating, and my skin appreciates their absence.

• I love Bitty Balm because it is the only makeup I use aside from tinted foundation and mascara. Its versatility and buildable color make it essential in my makeup arsenal.

• I love Bitty Balm because, as an indie beauty brand, I can continuously adapt to provide a better product for YOU. I listen to our amazing customers and make necessary changes.

  
  

Experience the Benefits of Bitty Balm

Bitty Balm isn’t just another makeup product. It's crafted to cater to your skin's needs. Find out how Bitty Balm can replace multiple products in your routine, leaving your skin feeling fresh and free from harmful additives.

Give Bitty Balm a try. Return to your cart, complete your purchase, and invest $20—less than three days of your morning coffee. You deserve a clean, natural product. Bitty Balm is not merely 90% or 95% natural; it is 100% natural.

By choosing Bitty Balm, you can save money and time. Replace three of your makeup products with this versatile single balm.

XOXO, Maggie